B383 Week 2

When we first started this app we had in mind that it was going to be a coupon app. Since the beginning of the semester that has completely changed. Through the lessons and customer interviews we have learned that not a lot of people have a burning passion for couponing. Rather they would find it a convience if it was easy, but they are still not sure they would use it even then.

When are team gathered on Tuesday we decided to go back to the drawing board. Ryan showed us a technology that allows us to scan receipts in and create a grocery list with local prices. When talking with potential cusotmers this idea resonated better. Due to the more positive response and the class assignment due on Tuesday we have started create sketches and mock-ups of the app that we are going to start showing potentials to see where else we need to pivot.

For our test this week we are going to take our wireframe around to our customer segment of lazy college students who need to budget due to tight resources. During this test we will show 20 potential customers the app and ask a sample of the following questions.

  1. Due you use a current budgeting system?
  2. Do you keep your receipts after you go to the store?
  3. Do you make a grocery list every week?
  4. What would you change with the layout of this app?
  5. What color do you think it should be?
  6. What other features would you wish this app had?
  7. Would you download this app?
  8. If yes, would you give us your email?

Our pass/fail scenario will determine on how many emails we end recieving at the end of our sit downs.

With this experiment I hope to find people who will actively engage and honestly tell me what they like and what they don’t.


B383 Week 1

The Coup is making process.

This week we spent time diving in to truly understand what our customers want and if our idea can truly meet their needs. For our assignment we completed 10 customer interviews. These interviews proved to be very insightful and made our team pivot our overall idea to focusing on making it the easiest for the user.

During class on Thursday we were learned about developing customer personas. I really appreciated the feedback we got in class on Thursday about our different customer ideas.This allowed our team to come back together and really figure out whose pains we are trying to solve.

Overall, I was reminded how important it is to go out and talk to people about your idea. What you think will work will most likely never work without spending the time and effort about talking to those who you are going to try to sell to.

Excited to see what I will learn next week.

B250 9/26

This week in B250 the topics of focus were on Demand and Competition and Sourcing the Product. Before coming to class this week, I had no idea or how to use the Google Keyword Planner. After this week though, I understand and can see how beneficial it is for anyone wanting to see how competitive their product will be out in the market and how feasible an idea it will be. I also learned the importance of execution. It doesn’t matter how good the product is, if it is out of your price range or idea it is never going to work. Make sure to focus small and then grow as you see success in the industry or business.

These are my step by step notes on Wholesale Distributor’s:

How to Find a Wholesale Distributor

  1. Understand your Industries and distribution channels
    1. Manufactures
    2. Importer/Exclusive Distributor
    3. Wholesale/Regional Distributor
    4. Jobbers
  2. Try the manufactures first
    1. Start at the source of the product that you want to sell.
  3. Have a productive first contact with a wholesale supplier
    1. Make sure to not leave out Ebay.
  4. Products
    1. Style
      1. Do you like how the product looks?
    2. Quality
      1. How well are the products made?
    3. Price
      1. Is this in your price range?
    4. Warnings about being Scammed

Be careful when buying in bulk, especially with companies like Alibaba. There have been many reports of scams, and bad quality. Make sure to order a sample before committing to purchasing a large quantity from anywhere. Once again be sure to buy small at first in order to make sure you won’t be out enormous amounts of money.